Public Prosecutor v. Philip Morris Singapore
Philip Morris Singapore was charged with violating the country’s tobacco advertising law when it placed a display case with Marlboro cigarettes at an outdoor tent near the site of an event for the 2009 Singapore Formula One Grand Prix. The court found that Philip Morris was not guilty of the offense. The court said that, although the display case constituted an “advertisement” under the law, Philip Morris believed that the property owner’s retail tobacco license extended to the parking lot where the tent was placed. The court found that Philip Morris made a good faith mistake in believing that the area was approved for the display and sale of tobacco products.