Ireland

Tobacco Control Policies

Ireland became a Party to the WHO Framework Convention on Tobacco Control on February 5, 2006.

Smoke Free Places: Smoking is prohibited in indoor workplaces, public places, and on public transportation, with limited exceptions. The following places are exempted from the nearly comprehensive smoking ban: prisons; hotel guestrooms; and living accommodations in higher education facilities. In these places, managers, owners, or operators may designate smoking rooms.  Smoking is also restricted in outdoor places with a roof and more than 50 percent of the perimeter surrounded by one or more walls.

Tobacco Advertising, Promotion and Sponsorship: The law provides for a comprehensive ban on advertising and promotion of tobacco products with a few limited exceptions, such as allowing point of sale advertising at shops that sell only tobacco. All forms of tobacco sponsorship are prohibited.

Tobacco Packaging and Labeling: Smoked tobacco products must display one of 14 combined (text and picture) health warnings, occupying 65 percent of the front and back of the package. A general warning must occupy 50 percent of one lateral surface of the package and an information message must occupy 50 percent of the other lateral surface. There are three sets of 14 authorized combined warnings, which are to be rotated annually. Tobacco for oral use, other than chewing tobacco, may not be sold in Ireland. Chewing tobacco products must display one text-only warning occupying 32 percent of the two most visible surfaces of the package. Misleading packaging and labeling, which could include terms such as “light” and “low tar” and other signs, is prohibited.

Legislation requiring standardized (plain) packaging was adopted in March 2015. All tobacco products manufactured after September 29, 2017 must be in plain packaging. Remaining stock already placed on the market may continue to be sold until September 29, 2018.

Tobacco Taxation and Prices: The World Health Organization recommends raising tobacco excise taxes so that they account for at least 70 percent of retail prices. Tobacco excise taxes in Ireland are below these recommendations.

SMOKE FREE ENVIRONMENTS COMPLETE SMOKING BAN
Health-care facilities Yes
Private offices Yes
Primary and secondary schools Yes
Public transport Yes
Universities No
Restaurants Yes
Governmental facilities Yes
Bars and Pubs Yes
Can subnational jurisdictions enact more stringent smoking restrictions? No
BANS ON TOBACCO ADVERTISING, PROMOTION, AND SPONSORSHIP
Domestic TV and radio Yes
Promotional discounts Yes
Domestic magazines and newspapers Yes
Non-tobacco products or services with tobacco brand names Yes
Outdoor advertising Yes
Tobacco products with non-tobacco brand names Yes
Point-of-sale advertising No
Paid placement in media No
Retail product display Yes
Financial sponsorship, including corporate social responsibility Yes
Internet advertising Yes
Publicity of sponsorships Yes
Free distribution Yes
HEALTH WARNINGS ON SMOKED TOBACCO PRODUCTS
Text warnings describe health impacts Yes
Number of published warnings at any given time 14
Warnings include a picture or graphic Yes
Warnings required to rotate Required
% of principal display areas covered (front and back) 65%
Warnings are written in the principal language(s) Yes
Front 65%
Ban on misleading packaging and labeling Yes
Back 65%
Health warnings on smokeless tobacco products Yes
TOBACCO TAXATION AND PRICE
PRICE OF MOST SOLD BRAND, PACK OF 20 CIGARETTES TAXES ON MOST SOLD BRAND (% OF RETAIL PRICE)
In country currency 15.80 EUR
Total taxes 76%
In US dollars 16.11 USD
Total excise 57%

Sources:

SF, APS, PL: Campaign for Tobacco-Free Kids Legal Website. Available at: www.tobaccocontrollaws.org

Tax: WHO Report on the Global Tobacco Epidemic, 2023. Available at: www.who.int/teams/health-promotion/tobacco-control/global-tobacco-report-2023

Last updated: December 15, 2020