Bhutan

Tobacco Control Policies

Bhutan became a Party to the WHO Framework Convention on Tobacco Control on February 27, 2005.

Smoke Free Places: The law prohibits smoking in most indoor and outdoor public places and on public transport. The law makes an exception for hotels and lodging, recreation centers, and bars and discotheques, where the persons in charge can choose to designate certain rooms or areas for smoking or declare the entire premises smoke free. Although most workplaces are covered under the ban on smoking in public places, a few workplaces remain uncovered. In addition to outdoor public places generally, the law specifically includes vegetable markets, playing fields, festivals and traditional celebrations in a non-exhaustive list of public places designated as smoke free.

Tobacco Advertising, Promotion and Sponsorship: The law prohibits virtually all forms of tobacco advertising and promotion, including direct tobacco advertising through any medium. However, forms such as reverse brand stretching are not prohibited, and forms such as toys and candy that resemble tobacco products are restricted. There are some restrictions on tobacco sponsorship and the publicity of such sponsorship.

Tobacco Packaging and Labeling: The sale of tobacco products is prohibited in Bhutan. Accordingly, the law does not provide for health warnings. Tobacco products, however, may be imported for personal consumption. Imported products must display the country of origin; and health warnings as required in that country. Misleading packaging and labeling, which could include terms such as “light” and “low tar” and other signs, is prohibited on imported products. 

Tobacco Taxation and Prices: The World Health Organization recommends raising tobacco excise taxes so that they account for at least 70 percent of retail prices. Tobacco excise taxes in Bhutan are well below these recommendations.

SMOKE FREE ENVIRONMENTS COMPLETE SMOKING BAN
Health-care facilities Yes
Private offices Yes
Primary and secondary schools Yes
Public transport Yes
Universities Yes
Restaurants Yes
Governmental facilities Yes
Bars and Pubs No
Can subnational jurisdictions enact more stringent smoking restrictions? Yes
BANS ON TOBACCO ADVERTISING, PROMOTION, AND SPONSORSHIP
Domestic TV and radio Yes
Promotional discounts --
Domestic magazines and newspapers Yes
Non-tobacco products or services with tobacco brand names Yes
Outdoor advertising Yes
Tobacco products with non-tobacco brand names Yes
Point-of-sale advertising --
Paid placement in media Yes
Retail product display --
Financial sponsorship, including corporate social responsibility Yes
Internet advertising Yes
Publicity of sponsorships Yes
Free distribution Yes
HEALTH WARNINGS ON SMOKED TOBACCO PRODUCTS
Text warnings describe health impacts No
Number of published warnings at any given time N/A
Warnings include a picture or graphic No
Warnings required to rotate Not Required
% of principal display areas covered (front and back) 0%
Warnings are written in the principal language(s) Not Applicable
Front 0%
Ban on misleading packaging and labeling Not Applicable
Back 0%
Health warnings on smokeless tobacco products No
TOBACCO TAXATION AND PRICE
PRICE OF MOST SOLD BRAND, PACK OF 20 CIGARETTES TAXES ON MOST SOLD BRAND (% OF RETAIL PRICE)
In country currency 400.00 BTN
Total taxes 12%
In US dollars 5.04 USD
Total excise 12%

Sources:

SF, APS, PL: Campaign for Tobacco-Free Kids Legal Website. Available at: www.tobaccocontrollaws.org

Tax: WHO Report on the Global Tobacco Epidemic, 2023. Available at: www.who.int/teams/health-promotion/tobacco-control/global-tobacco-report-2023

Last updated: March 9, 2020