Australia

Tobacco Control Policies

Australia became a Party to the WHO Framework Convention on Tobacco Control on February 27, 2005.

Smoke Free Places: Smoking is prohibited in virtually all indoor workplaces, indoor public places, and on public transport, as well as in some outdoor places, through a combination of national and sub-national law - the latter of which is more stringent.

Tobacco Advertising, Promotion and Sponsorship: Nearly all forms of tobacco advertising and promotion are prohibited by national and sub-national laws. There are some limited exceptions such as restricted advertising at the point of sale in some specialist tobacconists, and payments to retailers and hospitality venues. Under national law, although financial or other sponsorship by the tobacco industry is not prohibited, publicity or public acknowledgment of that support is greatly restricted. Some States and Territories have banned all forms of tobacco sponsorship.

Tobacco Packaging and Labeling: Cigarettes packages must display: 1) one of 14 warning messages and corresponding graphics occupying 75 percent of the front face, 2) the same warning message and corresponding graphic with a corresponding explanatory message and Quitline phone number occupying 90 percent of the back face, and 3) an information message on one full side.

As of December 1, 2012, plain packaging of tobacco products available for retail sale in Australia is required. The packages must be “drab dark brown,” made of cardboard, rectangular in shape, with no trademarks or other marks anywhere on the outer surface or inner surface of the package. Other than health warnings, the tobacco packages may contain only: brand, business or company name; relevant legislative requirements; and any other mark or trade mark permitted by regulations. Packages may not have inserts or onserts, make a noise, or produce a scent, and may not include any features designed to change after retail sale. Misleading packaging and labeling, including terms such as “light” and “low tar” and other signs, is prohibited.

Tobacco Taxation and Prices: The World Health Organization recommends raising tobacco excise taxes so that they account for at least 70 percent of retail prices. Tobacco excise taxes in Australia are below these recommendations.

SMOKE FREE ENVIRONMENTS COMPLETE SMOKING BAN
Health-care facilities Yes
Private offices Yes
Primary and secondary schools Yes
Public transport Yes
Universities Yes
Restaurants Yes
Governmental facilities Yes
Bars and Pubs No
Can subnational jurisdictions enact more stringent smoking restrictions? Yes
BANS ON TOBACCO ADVERTISING, PROMOTION, AND SPONSORSHIP
Domestic TV and radio Yes
Promotional discounts No
Domestic magazines and newspapers Yes
Non-tobacco products or services with tobacco brand names Yes
Outdoor advertising Yes
Tobacco products with non-tobacco brand names Yes
Point-of-sale advertising No
Paid placement in media Yes
Retail product display No
Financial sponsorship, including corporate social responsibility Yes
Internet advertising Yes
Publicity of sponsorships Yes
Free distribution No
HEALTH WARNINGS ON SMOKED TOBACCO PRODUCTS
Text warnings describe health impacts Yes
Number of published warnings at any given time 7
Warnings include a picture or graphic Yes
Warnings required to rotate Required
% of principal display areas covered (front and back) 82.5%
Warnings are written in the principal language(s) Yes
Front 75%
Ban on misleading packaging and labeling Yes
Back 90%
Health warnings on smokeless tobacco products Yes
TOBACCO TAXATION AND PRICE
PRICE OF MOST SOLD BRAND, PACK OF 20 CIGARETTES TAXES ON MOST SOLD BRAND (% OF RETAIL PRICE)
In country currency 33.20 AUD
Total taxes 77%
In US dollars 23.26 USD
Total excise 68%

Sources:

SF, APS, PL: Campaign for Tobacco-Free Kids Legal Website. Available at: www.tobaccocontrollaws.org 

Tax: WHO Report on the Global Tobacco Epidemic, 2023. Available at: www.who.int/teams/health-promotion/tobacco-control/global-tobacco-report-2023

Last updated: September 17, 2019