Last updated: December 9, 2022
Key Terms
Tobacco Sponsorship
“Tobacco sponsorship” means any type of contribution to any event, undertaking or separate entity with the goal, result, or probable result of stimulating the sale of a tobacco product or tobacco consumption directly or indirectly, with the exception of payments and fees provided for by the law of the Republic of Kazakhstan.
The definition of "tobacco sponsorship" contained in the law aligns with the definition of “tobacco sponsorship” provided in FCTC Art. 1(g).
Any form of contribution to any event, activity, or individual with the aim, effect or likely effect of promoting a tobacco product or tobacco use directly or indirectly. (FCTC Art. 1(g))
Tobacco Advertising and Promotion
“Advertising” means information disseminated and/or placed in any form using any means and intended for an indeterminate group of people and called upon to generate and maintain interest toward a physical or legal entity, goods, trademarks, labor, or services and to promote their realization.
The Law on Advertising does not contain a definition of "tobacco advertising and promotion," but rather contains a definition of "advertising." The definition of "advertising" does not align with the definition of "tobacco advertising and promotion" contained in the FCTC because it covers only direct advertising "intended" to promote a product and does not cover indirect actions and promotion with the effect or likely effect of promoting a tobacco product. In addition, the definition in the law refers to “information” whereas the definition contained in the FCTC is broader in that it covers “communication[s], recommendation[s] and action[s].”
To align with FCTC Art. 13 and the FCTC Art. 13 Guidelines, the law should contain a definition of "tobacco advertising and promotion" in accordance with the definition provided in FCTC Art. 1.
Any form of commercial communication, recommendation, or action with the aim, effect or likely effect of promoting a tobacco product or tobacco use either directly or indirectly. (FCTC Art. 1(c))
Tobacco Product
“Tobacco products” mean products that are completely or partly manufactured from the tobacco leaf and/or other parts of the tobacco plant as raw material prepared for use in the form of smoking, sucking, chewing, snorting or other methods of consumption, including with the aid of a system for heating tobacco or some other device.
The definition of "tobacco products" contained in the law aligns with the definition of “tobacco product” provided in FCTC Art. 1(f).
Any product entirely or partly made of the leaf tobacco as a raw material which is manufactured to be used for smoking, sucking, chewing, or snuffing. (FCTC Art. 1(f))
